Utrecht, 6 June 2024 - Pluto TV, a global leader in free streaming television (FAST), Your Channels and OUTtv, partner to launch PRIDEtv Channel across international markets on Pluto TV this June, in celebration of the Pride Month. PRIDEtv is the lifestyle television channel for the LGBTQI+ community & open-minded, featuring award-winning arthouse films, captivating documentaries, popular queer series, short films, reality shows, and original TV shows.  The channel is currently available exclusively on Pluto TV in Austria, Germany, Italy, Latin America, Spain, Sweden, Switzerland, and the UK.  

Olivier Jollet, Executive Vice President and International General Manager at Pluto TV, commented: “Pluto TV is committed to offering a diverse range of programming for a wide range of audiences, and it’s key for us that our viewers feel represented when watching on our platform. PRIDEtv is an important brand that represents the LGBTQ+ community worldwide, and we are happy to bring its iconic content to our platform internationally, featuring stories that can unite our fans.”

Jefta Lentz, CEO of Your Channels, said: “This multi-territory collaboration with Pluto TV not only underscores our commitment to bringing our LGBTQI+ content to a new group of viewers, but also enhances our new technologies to connect advertisers directly and swiftly with our audiences. By pushing the boundaries of traditional media, we are excited to create more dynamic, targeted advertising opportunities that benefit both viewers and brands.”

Marc Putman, Founder & CEO of OUTTV MEDIA, added: “Launching PRIDEtv on Pluto is another milestone in our strategy to expand our services to the global LGBTQI+ and open-minded audiences, offering them a 360-degree content experience. Our programming goes beyond entertainment; it’s about creating a space where everyone can see themselves reflected on screen. The content offering includes a mix of global and local productions, and programming varies by territory to ensure it is always relevant to the audience of each territory.”

Global content includes documentaries Beyonce on Top, and Cherry Grove Stories; TV series Woke, #Luimelia, Single Out and All You Need; movies like L-Bomb, Eurovision Film Douze Points; and Reality Show Queen of the Oilpatch, among others.